Sunday, November 18, 2007

Standard Jeans Theory

BY TAHI MOORE

DRESSMART

CARPARKS

I went to Dessmart in Onehunga to find the real Levi's. The parking's really busy in the weekends here so I just took a ten minute car park just outside on the street. This has got the advantage of not being able to spend long enough in Dressmart to get run down, which usually takes me about twenty minutes. There are so many promises of bargains and things that are almost okay but not quite, that it can get epic in the search for something, anything, which must be around somewhere.

STRAIGHT TO THE SHOP
LEVIS--> FRENCH STYLE 00 JAPANESE STYLE 90 AMERICAN STYLE 80

The outlet store is at the northwest corner of the enclosed area. Okay it is a shop full of Levi's, BUT. I saw these things that are plain, but they're copying french jeans. They've got the same kind overdone back arseband labels as August 77 jeans, except in a slightly more everyman style, you know, goes to the gym or something.

Nearly everything else was a copy of japanese jeans. I've been told that Uniqlo is the Japanese version of Hallensteins. They sell japan made selvedge denim with exactly the right thread and no bum pocket art for real cheap. You can buy them online from their site if you live in Japan or certain parts of the UK. If you happen to be in NY, you can pick up a pair for 40 dollars rrp. Anyway the online shop only sold them in size 30 and 38.

Levis have that nice number code but you can't wear numbers no matter how hard you try.

STONEWASH

In the far corner was the closest thing to actual Levi's. They had been through a process called stone wash that gives the material this flecked feature feature. You can't wear jeans and this is true because everyone buys style everyone who goes into a shop wants style because style is all there is if you want plain denim well you won't buy it not because you want it you secretly know that style is the only things to be to get, jeans is not the thing and in this knowledge the special jeans people only provide special jeans because nobody buys normal jeans you can't find them in shops anyway and no one makes them so that proves it.

Tried on close to normal stone wash darkish blue denim jeans. They came in size 30 and size 31. They were stretch denim. Since I am size 32 it was a lost cause. The lower leg was too wide anyway.

I also went to Just Jeans. They had some similar jeans in sizes 35 to 38.

Outlet store usually mens there's good chance that if you find what you want, then they won't quite have it in your size. I'd have to say it's a trawling mission on a similar scale to op shopping for something in particular. Ten minutes is up.

OP SHOP

One pair of NZ made pre worn jeans that need a resew. I think they were faded buy actual use, but fades are fades are fades. The only thing you could fit through the belt loops would be piece of string, not rope. Nice job though.

ST LUKES

ANOTHER MALL MORE SIZES

I tried K-Mart, which has Bonds t-shirts, possibly the poor cousin of American Apparel. They say made in Australia and come in all the colours. white black grey navy. There were jeans, which all had the advantage of being able to double as marquee tents. I got a grey Bonds t-shirt.

Hallensteins had jeans, just, no I can't remember.

FRUIT SALAD

Just jeans had a whole wall of Levi's, honestly. More like a whole wall of fruit. Tried the closest to normal pair, the only ones with plain yellow thread. One size too small on the waist and twentythree sizes to big on the legs, honestly. I should have bought them because I could have made three pairs and a dinner suit out of one pair of too small 607's I think they were. So I didn't try on my size.

Farmers had a whole bunch of 607's and some maybe fitting jeans, but by this time the stone wash effect that covered everything was starting to make me feel too ill to continue.

THESIS

Standard jeans don't exist, they're all playing off the idea of jeans
When standard jeans did exist they were just bad
In the end you just have to give up on the idea of it and shop around for something wrong that just works anyway.

MORE

I think people wear what they do because that's what's in the shops when it comes to shopping time.

SOMETHING LIKE THE REAL DEAL

After the short search for Uniqlo jeans and a discovery that the online Levi's shop only ships to the bay area, except when Paul is sick or his scooter breaks down. maybe they assume that everyone will just go to Amazon by default.

Apparently Levi's used to make shrink to fit jeans that came in 3 sizes. Levi's claim to make originals 501's shrink to fit no fades etc. These things are meant to shrink ten per cent and you have to jump in a creek or a water hole. Next week I'll be reviewing a water hole and the difficulties of swimming in wet jeans.




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2 comments:

David Burns said...

I was not known about this story in details. I know about Japanese jeans. I am using skull Jeans. The brand has its own unique selvage to identify and confirm the authenticity of the origin of the denim fabric

Peddler said...

Wearing jeans super snug as is the custom for a lot of people (i.e., size down and make them stretch exactly where they need to) is much of the culprit. Add some biking or a lot of walking and it happens more frequently too.Pakistani shirt